Welcome to The International Path, where international business meets innovative marketing.
Founded by a professional with deep roots in French, Spanish, and Italian heritage, the company is built on a passion for understanding and bridging cultural differences in the global marketplace.
My journey into the world of international business and marketing has been shaped by a lifelong curiosity about other cultures and the way they interact. With grandparents from Spain and Italy, and being born and raised in France, I grew up surrounded by diverse perspectives and rich cultural experiences.
This unique background sparked my interest in exploring how different cultures view communication, interaction, and business.
Who am I?
2 things about me (roll over image to discover them)
Determined to turn this curiosity into a career, I pursued a degree in international business—a challenge that fueled my passion for understanding the complexities of global markets. Two years into my studies, I discovered marketing, and it quickly became my focus. I was captivated by how marketing strategies can influence consumer psychology across different cultures.
Eager to combine these two passions, I specialized in engineering project management, honing my skills in cross-functional teams and delivering projects that require both creativity and precision.
Throughout my career, I’ve had the privilege of working in various industries, including transport, communication agencies, software, industry, and energy.
My work has always revolved around developing marketing and communication strategies tailored to the unique needs of French, Italian, and Spanish markets.
The International Path’s birth:
At The International Path, I bring together my passion for marketing and my deep understanding of international business to enable clients to navigate the complexities of global markets.
I aim to create marketing strategies that find their place with diverse audiences, respecting cultural nuances while driving business growth. Whether you’re looking to expand into new regions or refine your existing marketing approach, I’m here to guide you during this complex path.
Interested in finding out more about how I can help you solve your current problem?
Let’s have a first call!