Welcome to The International Path, where international business meets innovative marketing.
Founded by a professional with deep roots in French, Spanish, and Italian heritage, the company is built on a passion for understanding and bridging cultural differences in the global marketplace.
My journey into the world of international business and marketing has been shaped by a lifelong curiosity about other cultures and the way they interact.
This unique background sparked my interest in exploring how different cultures view communication, interaction, and business.
Who am I?
Hello, I’m Julie, a mountain girl at heart and a 4pm snack enthusiast. I’m passionate about marketing, and even more so about going beyond borders…
I’ve always been fascinated by cultures. Born into a Spanish and Italian family, I grew up surrounded by traditions, languages and ways of thinking that taught me the richness of diversity.
This family heritage has given me a deep love of the international scene and shown me that behind every culture lie opportunities for connection, growth and mutual understanding.
With my 6 years’ experience in marketing, I’ve had the chance to support companies in their international development, to explore the particularities of each market and to see the impact that a well-mastered intercultural approach can have.
What I’ve seen is that beyond strategies, it’s the right cultural codes that open the doors to international success.
My work has always revolved around developing marketing and communication strategies tailored to the unique needs of French, Italian, and Spanish markets.
The International Path’s birth:
At The International Path, I bring together my passion for marketing and my deep understanding of international business to enable clients to navigate the complexities of global markets.
I aim to create marketing strategies that find their place with diverse audiences, respecting cultural nuances while driving business growth. Whether you’re looking to expand into new regions or refine your existing marketing approach, I’m here to guide you during this complex path.
Interested in finding out more about how I can help you solve your current problem?
Let’s have a first call!