Analysis

The marketing analysis represents a way of measuring and evaluating the positioning of a company and its products in the various markets in which it operates.

The 5 essential criteria for assessing your company’s ability to set up in a new country

Analysis, Strategy for success

The 5 essential criteria for assessing your company’s ability to set up in a new country Analysis / Strategy of success Expanding internationally sounds good, doesn’t it? It conjures exotic horizons, growth opportunities… and sometimes a few headaches. Before jumping on the plane to conquer a new market, it’s time to take stock. Because, just […]

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10 metrics you should use to evaluate the success of your international marketing campaigns?

Analysis, Strategy for success

10 metrics you should use to evaluate your international marketing campaigns Strategy for success / Analysis Alright, let’s talk about the metrics to evaluate those international marketing campaigns! (Because we are aaalways talking about business expanding and international on this website 😉 ) When it comes to evaluating the success of international marketing campaigns, you

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